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Breastfeeding Support Workers

  • Through the Starting Well in Worcestershire Service we will continue supporting new mums to initiate and continue breastfeeding their babies. Breastfeeding helps give babies the best start in life and we will continue to work to the UNICEF’s Baby Friendly accreditation which was granted in 2014.

  • Service Manager Lead: Infant Feeding Co-ordinator, Anthea Griffiths
  • Service Contact:
  • Reception hours: Clinics operate at different times and dates throughout the month
  • Reception phone number: 01905 520032

About the service

Breastfeeding Support Workers (BFSWs), work alongside Community Midwives and Health Visitors to provide an additional tier of infant feeding support to expectant & new families.  

Many mothers feel a little apprehensive and unsure about feeding in the early days & weeks, so they really appreciate the emotional support and practical guidance the support workers offer.

Support workers make every effort to contact all mothers living in Worcestershire within 48 hours of hospital discharge or home birth. They offer information on how to get breastfeeding started, responsive feeding, expressing breast milk and ways to avoid feeding problems in the future.  

The service is mother led – so you are encouraged to contact them as little or often as you wish during the first six to eight weeks following birth when breastfeeding can be most challenging. 

If you miss their call or misplace the number for our Breast Feeding Support Workers, ask your midwife or health visitor for contact details.   

Support Groups

Together with a range of Health Care Professionals, Peer Support Volunteers and NCT Breastfeeding Counsellors we provide Breast Feeding Support groups at sites across Worcestershire.

Breastfeeding groups provide an opportunity to meet other mothers in a relaxed and friendly setting. Pregnant women are also welcome to access these groups.

No appointment necessary, just turn up and share your experiences on the day.   

If you would like more information about a particular group please ask your Midwife, Health Visitor, Breastfeeding Support Worker or Community Nursery Nurse,  alternatively contact the National Breastfeeding Helpline on 0300 100 0212 (9.30am to 9.30pm, daily) or visit the national NHS website to find a breastfeeding drop-in near you